Roadshow
organisation
It is not just about showcasing your product. It is greater reach and greater traction.
Our clients
THERE ARE ROADSHOWS THAT FILL ROOMS. AND ROADSHOWS THAT FILL THE PIPELINE
MAKE EVERY STOP WORTHWHILE
MAKE EVERY STOP WORTHWHILE
We design every stop so that your sales team comes away with real opportunities. Format, message and experience designed to trigger the purchasing decision, not just to inform.
Formats tailored to each city, venue and audience.
Experiences that generate commercial conversations
Logistics, set-up and coordination throughout the entire route
WOULD YOU LIKE YOUR FREE PERSONALISED PROPOSAL?
Discover what the event will be like and start imagining the amazing plan that awaits you!
How our clients
HAVE BROUGHT THEIR PRODUCT CLOSER TO NEW CUSTOMERS
We have already organised
the roadshow you are imagining
Why Wevents?
More than 8 years creating something different
We have organized +100 conferences with impactful formats that encourage active participation. We advise you to find that unique idea that will make your conference unforgettable.
We bring to life the best event you can imagine
Whatever your budget, we will maximize every part of the investment to give you an unsurpassed result. You will see everything in a 100% transparent report.
You just have to say yes or no
We take care of the rest. This frees you from all the work and allows you to focus on enjoying the event. Of course, you will know at all times what is happening.
How we organise your roadshow
step by step
Following a strategy and a clear roadmap is our task as professionals. This is our step-by-step approach to the success of your road show:
01. We define the objective and audience for the route
- The first thing is to meet with you to define what we want to achieve for your brand and who we need to reach. Launching a new product is not the same as activating distributors or generating leads, so this needs to be carefully considered and we need to do something that makes sense.
02. We design an experience that can travel without losing impact
- A journey is a very serious matter, as it requires a solid creative idea that can be adapted to the constraints of each location. This experience must be easy to set up and dismantle and repeat in different places, without reducing its impact.
03. We plan the route, venues, permits and suppliers
- A road show requires, above all, a great deal of coordination. At Wevents, we give you that logistical peace of mind, providing a clear map of the locations you will visit, a schedule between stops and all permits properly arranged. That is how it should be.
04. We deliver each stop with the focus on the experience
- Just as every city has something unique and special, that is how you need to make people feel. No attendee should notice that you are already ten stops into a tour; instead, they should feel that the event is entirely unique and designed specifically for them.
05. We turn each stop into content and learning
- A well-planned road show generates many pieces of content. If we promote it on social media, it becomes an incredibly powerful communication opportunity. The idea is for the event to remain in the collective imagination long after the final structure has been dismantled.
WE GIVE YOU WHAT YOU NEED.
NO MORE, NO LESS
Record the talks and the best moments to share them across all your social networks.
Still no public face for your event? We have the perfect person.
WE ORGANISE your roadshow
FROM SCRATCH
With a road show, we take your brand to where your audience is
If you take your brand from one place to another without communicating anything, all you will achieve is exactly that: a pleasant trip. At Wevents, we make sure your road show brings your company values closer to different audiences and customers by giving them an experience they will find difficult to forget.
Many brands spend years waiting for their ideal audience to come to them. With a well-produced road show, we do exactly the opposite. We help you go in search of that top customer, bringing you closer to their real context.
Would you like to take your campaign, product or message to different cities? At Wevents, we can help you. Contact us!
This is what you can achieve with a well-planned road show
When you can see, touch, try or experience a brand in your own environment… the experience is radically different. But to achieve this, we need to start by dismantling the idea that a road show is merely a tour with a stand or a basic, repetitive presentation.
We take care of much more:
- We present your product in every city and town you need.
- We boost your visibility and expand your brand consistently.
- We generate direct contact with the people who actually buy from you, to find new customers, distributors, local communities, etc.
- We strengthen those markets you had neglected for geographical reasons.
- We generate all kinds of content ideal for sharing on social media or for professional commercial communications
We manage the road show. You connect with your audience.
On a road trip, you always need to keep track of various bureaucratic procedures. You know: permits, transport, suppliers, set-ups, schedules…
Working with Wevents means not having to worry about any of this, as well as:
- Helping you design the road show’s creative concept.
- Defining a format that ensures a great experience at every stop.
- Finding and managing venues that are ideal for stopping and showcasing your brand.
- Coordinating suppliers and technical requirements.
- Producing every event at an audiovisual level.
- Promoting your road show on social media and giving it the exposure it deserves.
What does Wevents do to ensure the success of your road show?
At Wevents, we design, produce and coordinate road shows for brands that want to reach a wider audience, but with a clear and well-defined objective.
This type of event can feel like a rough collection of disconnected experiences, whereas we turn it into a single global campaign made up of small links. We bring order and clarity to a complex initiative that will greatly enhance the overall perception of your brand.
FREQUENTLY ASKED QUESTIONS
How much does it cost to organise a road show?
The cost is determined by the number of guests, the venue and the event’s production level. The idea is that we adapt to what you have and what you can afford, achieving the best possible result.
How far in advance should a road show be prepared?
We recommend between 3 and 4 months for medium-sized anniversaries and up to 6 months if you want to organise something larger.
Can you help choose the cities for the road show?
We know this is the most traditional format, and that is precisely why we tend to avoid it whenever we can. We can opt for cocktail receptions, parties or even experiential events.
Can a road show be held with a vehicle, stand or pop-up space?
In fact, that is what we always do in our first meeting with you. We define an aesthetic and pace so that everything feels exactly as you had imagined.
Do you organise road shows in several cities across Spain?
Not at all. We organise anniversaries in different cities across Spain, adapting to the specific conditions of each location.